Smart shopping is an exercise that takes time. It is about fine-tuning those instincts and learning from past mistakes.
For men and women on the lookout for prescription sunglasses online, it is easy to opt for brands that are convenient to source.
Whether it is based purely on the price, the location of the seller or seeing a pair that is trending right now, this is viewing the item through a very narrow lens.
To be a real smart shopper when logging in online, it is beneficial to consider a range of different criteria before making a final judgment.
1: Knowing Your Face Profile
No one necessarily has to have a prescription in order to purchase prescription sunglasses online. There are certain niche outlets through optometrists that will cater to that market, but by and large these sellers will allow anyone to login and peruse their selection of sunglasses. Whatever the case may be, it is always recommended that customers in this instance understand their face profile, having measurements in place for pupillary distance (PD) and fitting their face into one of the following profiles: square, round, heart-shaped, oval or diamond-shaped.
2: Dealing With Known Sellers
With buyers who can spend hundreds upon hundreds of dollars on a fresh pair of shades, people should be dealing with known sellers when searching for prescription sunglasses online. This is not to limit the choice to just the major global players because there are plenty of trustworthy operators at a local level. It is about identifying outlets who are a proven quantity, detailing reviews and ratings alongside people who act as representatives for the company to out a face to the brand.
3: Aesthetic Style
For anyone doing their shopping for prescription sunglasses online, they have to identify a pair that they are proud to wear amongst their peers and in public. It might sound like an obvious piece of criteria, but if the item is purchased purely for practicality or convenience, it can quickly lose its value for the consumer. From the semi-rimless to the aviators, the oval-shaped brands and the wayfarer items, customers should be able to shop for an aesthetic style that fits their tastes and personality.
4: Brands That Perform Well With Customer Service
If you have a question, require clarification or want to file a complaint or enquiry, then the customer service department of the business will be put to the test. In this instance when buying prescription sunglasses online, the consumer has to be dealing with a reputable business who has enough support staff on hand and logged in online to deal with these concerns in real time. From a phone number that is in operation during business hours to an email address that is responded to promptly and an online chat service, these parameters are essential.
5: Seasonal Deals
Why pay full retail price for prescription sunglasses online when there are sellers who will offer seasonal discounts and great deals for loyal customers? These windows commonly open during the down periods for businesses in this industry, seeing the autumn and winter months as a good opportunity to source the same materials for a lower rate than usual. Shopping smart is not just about where to buy but when to buy.
6: Safe Delivery & Returns
Finding that perfect pair is one part of the project. Ensuring that it arrives safely and securely is another domain altogether. Outlets in this industry should pull out all the stops given the fragility of the product. This speaks to which courier they deal with and whether or not they have a returns policy and warranty packaged into the deal.
Shoppers who are satisfied with their purchase for prescription sunglasses online now have two important responsibilities. The first of which is to rate the provider well and help others source their business. The second is to return to them when a new pair is required. That will be a worthwhile reward for businesses who look after smart shoppers.